ABOUT JASON CRIDDLE
Entrepreneur • International Best‑Selling Author • Investor • Fitness & Mental‑Health Advocate
Jason Criddle is the founder and CEO of SmartrCommerce, SmartrHoldings, SmartrMarketing, and Jason Criddle & Associates. A proud father and former 400‑lb competitor turned international endurance athlete, he has guided hundreds of clients on life‑transforming journeys—helping them collectively lose over 10,000 lbs and add thousands of pounds of muscle—while assisting businesses and startups in scaling through smart software, insurance, and investment strategies.
Jason’s work has generated over $2 billion in revenue across digital infrastructure, manufacturing, and investments. As an angel investor and author of 20+ books—including Breaking Laws of Attraction, Outgrow, and Trainer to Trillionaire—he combines metaphysical insight with cutting‑edge strategy to shape tomorrow’s leaders.
Outside of business, Jason enjoys building cars and motorcycles, challenging himself physically, and being an “even cooler dad.” He lives by the mantra:
“We must change our minds to change our world.”